Touching down in Cambridge tomorrow is a producer who’s been on a number of people’s “must see” lists for a minute now: Om Unit. This guy’s enjoyed a massively successful year in 2013. Threads, his debut album under that alias, is a atmospheric ballet dance between a variety of his influences: most notably golden-era jungle, Chicago juke, and hip hop.
The album’s announcement lit the blogosphere on fire following the hype of the highly limited juke-jungle 12” singles he penned under his Phillip D Kick guise in 2011. In fact, Om Unit has no problem juggling multiple aliases and musical styles at all: he once dabbed in hip hop, flexing MPC’s and scratch records alike under his 2Tall alias before the faster-paced stylings of dance entered his radar several years ago. This is important to suit a sustainable career; Om Unit may be his current flagship, but that’s not to say he’ll be on some different shit five years from now. That’s part of the excitement of it all, especially considering he isn’t following trends. He’s helping create them.
Om Unit will be playing Elements at the Phoenix Landing (512 Mass Ave, Cambridge). Thanks to Lenore from Elements, I’ve been given the go-ahead to run a ticket giveaway contest for this. All you need to do is “like” the Beantown Boogiedown page on Facebook, and leave your name and email in the comments section below. This is a 1-day contest, so you need to move quick and have your entry in by 12pm tomorrow. Good luck!
Note: I’ve also submitted interview questions through Om Unit’s publicist; I will hopefully be reporting back with answers from the man himself very soon in a separate post. Either way, I’ll see you guys at the battle station tomorrow.